Your privacy is important to HockeyTech. So we’ve developed a Privacy Policy that covers how we collect, use, disclose, transfer and store your information. Please take a moment to familiarize yourself with our privacy practices and let us know if you have any questions.
Collection and Use of Personal Information
Personal information is data that can be used to identify or contact a single person. You may be asked to provide your personal information anytime you are in contact with HockeyTech or a HockeyTech affiliated company. HockeyTech and its affiliates may share this personal information with each other and use it consistent with this Privacy Policy. They may also combine it with other information to provide and improve our products, services, content, and advertising. You are not required to provide the personal information that we have requested, but, if you chose not to do so, in many cases we will not be able to provide you with our products or services or respond to any queries you may have. Here are some examples of the types of personal information HockeyTech may collect and how we may use it:
What Personal Information We Collect
- When you become a HockeyTech client by purchasing our suite of services, download a software update, contact us or participate in an online survey, we may collect a variety of information, including your name, mailing address, phone number, email address, contact preferences, and credit card information.
How We Use Your Personal Information
- The personal information we collect allows us to keep you posted on HockeyTech’s latest product announcements, software updates, and upcoming events. If you don’t want to be on our mailing list, you can opt out anytime by sending us an email to info@hockeytech.com or by unsubscribing on a current announcement that was sent to you.
- We also use personal information to help us create, develop, operate, deliver, and improve our products, services, content and advertising, and for loss prevention and anti-fraud purposes.
- We may use your personal information, including date of birth, to verify identity, assist with identification of users, and to determine appropriate services.
- From time to time, we may use your personal information to send important notices, such as communications about purchases and changes to our terms, conditions, and policies. Because this information is important to your interaction with HockeyTech, you may not opt out of receiving these communications.
- We may also use personal information for internal purposes such as auditing, data analysis, and research to improve HockeyTech’s products, services, and customer communications.
- If you enter into a sweepstake, contest, or similar promotion we may use the information you provide to administer those programs.
Collection and Use of Non-Personal Information
We also collect data in a form that does not, on its own, permit direct association with any specific individual. We may collect, use, transfer, and disclose non-personal information for any purpose. The following are some examples of non-personal information that we collect and how we may use it:
- We may collect information such as language, zip code, area code, location, and the time zone where a HockeyTech service is used so that we can better understand customer behavior and improve our products, services, and advertising.
- We may collect information regarding customer activities on our website, online version, ISS Hockey Store and from our other products and services. This information is aggregated and used to help us provide more useful information to our customers and to understand which parts of our website, products, and services are of most interest. Aggregated data is considered non‑personal information for the purposes of this Privacy Policy.
- We may collect and store details of how you use our services, including online screen usage. This information may be used to improve the relevancy of upgrades provided by our services. Except in limited instances to ensure quality of our services over the Internet, such information will not be associated with your IP address.
- With your explicit consent, we may collect data about how you use your device and applications in order to help app developers improve their apps.
If we do combine non-personal information with personal information the combined information will be treated as personal information for as long as it remains combined.
Cookies and Other Technologies
HockeyTech’s websites, online services, interactive applications, email messages, and advertisements may use “cookies” and other technologies such as pixel tags. These technologies help us better understand user behavior, tell us which parts of our websites people have visited, and facilitate and measure the effectiveness of advertisements and web searches. We treat information collected by cookies and other technologies as non‑personal information. However, to the extent that Internet Protocol (IP) addresses or similar identifiers are considered personal information by local law, we also treat these identifiers as personal information. Similarly, to the extent that non-personal information is combined with personal information, we treat the combined information as personal information for the purposes of this Privacy Policy. HockeyTech and our partners also use cookies and other technologies to remember personal information when you use our website, online services, and applications. Our goal in these cases is to make your experience with HockeyTech more convenient and personal. For example, knowing your first name lets us welcome you the next time you visit RinkNet Player Management and Scouting System. Knowing your country and language − helps us provide a customized and more useful experience. And knowing your contact information, hardware identifiers, and information about your computer or device helps us personalize and set up your scouting software, which will provide you with better customer service. As is true of most internet services, we gather some information automatically and store it in log files. This information includes Internet Protocol (IP) addresses, browser type and language, Internet service provider (ISP), referring and exit websites and applications, operating system, date/time stamp, and clickstream data. We use this information to understand and analyze trends, to administer the site, to learn about user behavior on the site, to improve our product and services, and to gather demographic information about our user base as a whole. HockeyTech may use this information in our marketing and advertising services. In some of our email messages, we use a “click-through URL” linked to content on the HockeyTech website. When customers click one of these URLs, they pass through a separate web server before arriving at the destination page on our website. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked in this way, you should not click text or graphic links in the email messages. Pixel tags enable us to send email messages in a format customers can read, and they tell us whether mail has been opened. We may use this information to reduce or eliminate messages sent to customers.
Integrity and Retention of Personal Information
HockeyTech makes it easy for you to keep your personal information accurate, complete, and up to date. We will retain your personal information for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or permitted by law.
Access to Personal Information
You can help ensure that your contact information and preferences are accurate, complete, and up-to-date by logging into your HockeyTech account settings. For other personal information we hold, we will provide you with access for any purpose including, to request that we correct the data if it is inaccurate or delete the data if HockeyTech is not required to retain it by law or for legitimate business purposes. We may decline to process requests that are frivolous/vexatious, jeopardize the privacy of others, are extremely impractical, or for which access is not otherwise required by local law. Access, correction, or deletion requests can be made to info@hockeytech.com
Location-Based Services
To provide location-based services on HockeyTech services, HockeyTech and our partners and licensees may collect, use, and share precise location data. Where available, location-based services may use GPS, Bluetooth, and IP Address, along with crowd-sourced Wi-Fi hotspot and cell tower locations, and other technologies to determine your devices’ approximate location. Unless you provide consent, this location data is collected anonymously in a form that does not personally identify you and is used by HockeyTech and our partners and licensees to provide and improve location-based products and services. For example, your device may share its geographic location with application providers when you opt in to their location services.
Third-Party Sites and Services
HockeyTech websites, products, applications, and services may contain links to third-party websites, products, and services. Information collected by third parties, which may include such things as location data or contact details, is governed by their privacy practices. We encourage you to learn about the privacy practices of those third parties.
International Users
All the information you provide may be transferred or accessed by entities around the world as described in this Privacy Policy.
Our Company Wide Commitment to Your Privacy
To make sure your personal information is secure, we communicate our privacy and security guidelines to HockeyTech employees and strictly enforce privacy safeguards within the company.
Privacy Questions
If you have any questions or concerns about HockeyTech’s Privacy Policy or data processing or if you would like to make a complaint about a possible breach of local privacy laws, please contact us. HockeyTech may update its Privacy Policy from time to time. When we change the policy in a material way, a notice will be posted on our website along with the updated Privacy Policy.
HockeyTech CANADA ULC 180 Columbia Street West, Third Floor, Waterloo, Ontario, Canada, N2L 3L3